Most Private Aviation Businesses
Struggle to Use Video Effectively

We guide you through a proven framework that attracts quality leads

Photo by Dave Speedy Macintosh

Have You Ever Asked Yourself…

Where to begin?

Where do I even START
to use video?

How much does it cost?

Will video be really
expensive?

Am I falling behind?

Am I keeping up with
my competitors?

How will I look?

What if I look
foolish?

You’re In The Right Place

Photo by Carol J Moir
We’ve been there. We got started, because co founder Liz Moscrop went to Oshkosh and saw how much there was to talk about. Way too much for her traditional media outlets, so she picked up her IPad instead. Shaky camera, dodgy sound and a new company was born. Today we help you sell your products and services, and simply communicate your messages to your desired audiences, groups.
“It’s time to tell your stories properly on social media. Traditional agencies just can’t do that as they don’t get what you’re about. We do..”
(PS – yes that’s me)
Liz Moscrop
CEO, Gear Up TV
Photo by Carol J Moir
"It's time to tell your stories properly on social media. Traditional agencies just can't do that as they don't get what you're about. We do.."
(PS – yes that’s me)
Liz Moscrop
CEO, Gear Up TV
Photo by Carol J Moir
"It's time to tell your stories properly on social media. Traditional agencies just can't do that as they don't get what you're about. We do.."
(PS – yes that’s me)
Liz Moscrop
CEO, Gear Up TV
Photo by Carol J Moir

Our Proven Framework

will help you generate leads, tell your story and understand your clients without the frustration of explaining how private aviation really works to an outsider.

Chart Your Course

We work with you to:

  • Evaluate where you are RIGHT now;
  • Decide where you want to go;
  • Plan your destination.

En Route Checks

Waypoints in the form of:

  • Regular check in calls;
  • Campaign analytics;
  • Constant communication.

Final Approach

We'll create for you:

  • A targeted social video strategy that you can execute across your social media feeds;
  • Specific videos for each platform -eg one “hero”, several news items and an explainer.

Landing

Deliver:

  • Evergreen videos you can employ over and over;
  • Strategy on how to plot your next journey;
  • Done for you templates;
  • Specific calls to action, tailored for you.

Our Story

GearUp.TV came into being when co-founder and private aviation specialist journalist Liz Moscrop attended EAA Air Venture in Wisconsin, and realised there was a much better way of storytelling. After years working for companies such as the Financial Times, The Robb Report, Arabian Aerospace and Flight Global, she had the knowledge and contacts to gather a splendid team around her to deliver your messages effectively in today's world.

Our Story

GearUp.TV came into being when co-founder and private aviation specialist journalist Liz Moscrop attended EAA Air Venture in Wisconsin, and realised there was a much better way of storytelling. After years working for companies such as the Financial Times, The Robb Report, Arabian Aerospace and Flight Global, she had the knowledge and contacts to gather a splendid team around her to deliver your messages effectively in today's world.

Meet The Team

Our extensive and experienced skillset covers filming, editing, marketing, scripting, directing and producing. Our key driver is your success via our solid teamwork.
Here’s a snapshot of who we are

Lou Bortone

Video marketing guru

Lou’s worked for international media brands like Fox, NBC and E! Entertainment Television, and is the “video guy to the online superstars” like Michael Port, Ali Brown, Andrea J. Lee, Mari Smith, Nancy Marmolejo, and dozens of other rising online rockstars. Let him work his magic on your marketing to see where it catapults you!

Ian Billinghurst

Videographer

We’ve yet to meet anyone who does not love Billy. Ian Billinghurst has been providing the highest quality images, videos and photographic services to the corporate communications industry for over 20 years. In that time he has consistently won major industry awards. His videos and still images for news, features or concepts have enabled our clients to communicate more effectively around the globe in all areas of business.

Henry DC Williams

Videographer

Henry D. C. Williams has worked in the feature film industry for a number of years. He has extensive experience in directing, shooting and editing beautiful video. He also has an alarmingly expensive camera addiction.

Tom Pleasant

Journalist

Tom is a born reporter, brilliant writer and skilled editor. Lovely to be with and is one of the best live video aviation journalists around. His first job with GearUp TV was four live half hour TV shows in our first outing in Orlando. Dynamite.

Stephanie Taylor

Journalist

Stephanie is a fabulous on camera reporter. As a freelance aviation writer, she has work published by industry titles including Aircraft Interiors International, APEX Experience, and Runway Girl Network.

Annie Calero

Social marketing support

Annie Calero is the backbone of our support team, and the go to guru on all things social. She supports us with our own social marketing efforts and can work her magic on yours, too!

Jo Hailey

360 degree imagery and tours

Jo is an accomplished photographer with over 30 years experience, shooting in both traditional film and digital formats. Jo is a Google Accredited
Trusted Photographer and a leading provider of Google Street View Trusted virtual tours. Jo has achieved Google Top Twenty Photographer status and is the top performing female photographer in
England.

Carol J Moir

Photographer

We often find people ask us for behind the scenes. Of course our Billy is a world–renowned photographer, so when he is busy videoing, and we need an extra stills camera – Carol is our ‘go to’ person. From front cover credits on Business Jet Traveler (Bruce Dickinson portrait) to sports to award winning travel photography, she covers all the bases we need.

Our Values

Integrity

Nothing in our world happens without this as our watchword

Creativity

A potent force. Without it your videos simply would not fly

Collaboration

We turn good into great with powerful teamwork

Service

We are here to serve your needs. We want to deliver fantastic results for you

Love

No matter what the question, love is always the answer. We trust that shines through in our work

Go From Good to Great With Video

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